Understanding and Interpreting Amazon's Best Sales Rankings or BSR Guide

One of the most asked questions in Amazon seller groups is what do the sales ranks mean?  This guide explores the answers with easy to follow instructions, including screenshots.  Also covered are the relationships between parent and child categories.

When researching products that you are considering selling on Amazon, it is important to understand what the Best Sales Rank (BSR) numbers mean.  Not understanding the data could mean the difference between a product that sells well and one that doesn't. This guide also explains how to determine and interpret the BSRs for sub or child categories and how to calculate the top percentages.

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